Page One Engine reviews many SEO aspects and it is a fact that the majority of Internet traffic is coming from the major search engines: Google, Bing, Yahoo!
This is especially a fact if you do not have or very little budget to invest in Google Adwords for example.
The contribution of search engines via SEO is important as it generates targeted traffic with Internet users seeking what you offer. So if your site can not be located inside the search engines, you can hardly increase traffic to your site. And this statement is crutial if you need to be positioned in a strong competitive niche. Using Page One Engine SEO review to be placed ahead of its competitors is a valuable investment.
Also, investing time and money in the search engine optimization is inevitable because it provides a higher return on investment than other acquisition channels. Indeed, the SEO is cheaper and above all allows you to stay away from paid channels such as Adwords.
Page One Engine Review : develop and optimize a SEO strategy.
How can you implement an effective SEO strategy?
5 main stages can be distinguished in the development and optimization of an SEO strategy “house” that is to say, a developed and conducted strategy by you without going through an agency specializing in SEO.
1) Page One Engine Review strategy : the choice of keywords to target
Any SEO strategy begins with the selection of keywords to target for each refered page. That’s a lot of work but consider it as an investment that will easily pay for!
At this Page One Engine review stage the primary rule to follow is to avoid targeting too different categories on the same page. For example:
Keywords 1: “Buy Apple”
Keywords 2: “Buy carrots”
Here you have to make a choice: targeting the sale of apples or patatoes. The choice will be related on what you want to offer. And if you offer both products, you will separate and target every keywords on dedicated pages. You will be able to attract both users interested in apples and carrots.
Then we will base our analysis versus several criteria :
– The resources necessary to achieve the objective: time, budget, personnel.
– The potential to generate traffic level: Does people look for this word? How many are they?
– The quality of the potential traffic to be generated: Internet users searching this keyword are they in my target?
2) Page One Engine Review SEO : content optimization
The content is one of the most effective variables of Search Engine Optimization. It is what tells the search engines what your page talks.
However, take care not to come under the snare of writing just for online search engine.
Indeed, remember that if you want to get your site refered in order to drive targeted traffic and quality!
And meeting both the requirements of SEO and expectations of your customers stay a challenging field that requires real composing capacities: must be relevant, responding to the request of users, being complete.
Part 2 coming up next